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Jeux d'argent : Profiter de la convergence des sports et du divertissement
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Lieu où se trouve l'objet : Jessup, Maryland, États-Unis
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Estimé entre le lun. 13 mai et le ven. 17 mai à 43230
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Numéro de l'objet eBay :364820480069
Dernière mise à jour le 15 avr. 2024 21:35:44 CEST. Afficher toutes les modificationsAfficher toutes les modifications
Caractéristiques de l'objet
- État
- Book Title
- Money Games : Profiting from the Convergence of Sports and Entert
- ISBN
- 9780804759557
- Publication Year
- 2010
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- Money Games : Profiting from the Convergence of Sports and Entertainment
- Item Height
- 0.6in
- Item Length
- 9in
- Publisher
- Stanford University Press
- Item Width
- 6in
- Item Weight
- 23.5 Oz
- Number of Pages
- 304 Pages
À propos de ce produit
Product Information
The businesses behind Dubai Sports City, the branding of David Beckham, and the presence and popularity of fantasy sports leagues on the internet are unmistakable indicators that the sports and the entertainment industries are quickly becoming one and the same. But, you needn't travel far or be a hard core sports fan to appreciate this fact. Whether you play Madden NFL on the Wii, use Nike+ along with your iPod to monitor your workouts, or channel surf and take note of the number of athlete-driven commercials, evidence of this transformation is ubiquitous in today's sports viewing and consuming experience.In recent years, the rapid convergence of sports and entertainment has been key to the sports business industry's continued growth and financial success. Money Games not only analyzes how industry stakeholders have monetized this convergence, but also provides readers with answers to this core question: how can the sports business continue to profit from the blurring of sports and entertainment? Author David M. Carter considers a wide array of implications for television content, video gaming, athlete branding, the Internet, mobile technology, gambling, sports-anchored real estate development, venue technology, and corporate marketing--in short, those areas where business opportunities exist now that sports and entertainment have become one. Money Games is a must-read for professionals and future leaders of the sports and entertainment industries, and sports fans will also find an intriguing story about the evolution of the games that they cherish and follow.
Product Identifiers
Publisher
Stanford University Press
ISBN-10
0804759553
ISBN-13
9780804759557
eBay Product ID (ePID)
102855604
Product Key Features
Publication Name
Money Games : Profiting from the Convergence of Sports and Entertainment
Format
Hardcover
Language
English
Publication Year
2010
Type
Textbook
Number of Pages
304 Pages
Dimensions
Item Length
9in
Item Height
0.6in
Item Width
6in
Item Weight
23.5 Oz
Additional Product Features
Lc Classification Number
Gv716
Reviews
"As the sports and entertainment industries converge, the opportunities to consume sports at home, on the go, and at venues multiply exponentially--and the roster of stakeholders who aim to profit from this development expands. Even with the potential for billion dollar bottom lines and brands with global renown, monetizing this corporate decathlon is no easy win. The strategies and tactics that all the players will want--from the boardroom to the locker room--can be found in Money Games ." --John Nendick, Ernst & Young Global Media & Entertainment Industry Leader, " Money Games presents a compelling perspective on the evolution of sports business and provides an excellent roadmap to maximizing the benefits and minimizing the pitfalls that arise at the intersection of sports and entertainment."--David Stern, NBA Commissioner, " Money Games details what all of us in the sports industry have been witnessing over the last several years: as sports and entertainment continue to converge, substantial business opportunities result. Money Games serves as an invaluable resource for stakeholders hoping to monetize sports as entertainment." —Kenneth L. Shropshire, Wharton School of the University of Pennsylvania and author of Negotiate Like the Pros and The Business of Sports Agents, "Fans, sports and media executives, and even investors will find that Carter's examination, exploration, and explanation of the changing landscape of sports and entertainment helps them understand their own experiences. From mobile technology and video games to athlete branding and corporate meetings, he interprets everyday events-at home, away from home, and at-venue." -Stephen A. Greyser, Harvard Business School, As Major League Baseball has achieved record business performance in recent years, the line that separates sports from entertainment continues to diminish. Money Games examines the current business climate in the sports industry and identifies the challenges facing the various sports leagues in delivering fans what they want while keeping up with the different ways in which fans consume the games."--Allan H. (Bud) Selig, Baseball Commissioner, " Money Games presents a compelling perspective on the evolution of sports business and provides an excellent roadmap to maximizing the benefits and minimizing the pitfalls that arise at the intersection of sports and entertainment."-David Stern, NBA Commissioner, " Money Games details what all of us in the sports industry have been witnessing over the last several years: as sports and entertainment continue to converge, substantial business opportunities result. Money Games serves as an invaluable resource for stakeholders hoping to monetize sports as entertainment." -Kenneth L. Shropshire, Wharton School of the University of Pennsylvania and author of Negotiate Like the Pros and The Business of Sports Agents, "As the sports and entertainment industries converge, the opportunities to consume sports at home, on the go, and at venues multiply exponentially-and the roster of stakeholders who aim to profit from this development expands. Even with the potential for billion dollar bottom lines and brands with global renown, monetizing this corporate decathlon is no easy win. The strategies and tactics that all the players will want-from the boardroom to the locker room-can be found in Money Games ." -John Nendick, Ernst & Young Global Media & Entertainment Industry Leader, " Money Games details what all of us in the sports industry have been witnessing over the last several years: as sports and entertainment continue to converge, substantial business opportunities result. Money Games serves as an invaluable resource for stakeholders hoping to monetize sports as entertainment." --Kenneth L. Shropshire, Wharton School of the University of Pennsylvania and author of Negotiate Like the Pros and The Business of Sports Agents, "Fans, sports and media executives, and even investors will find that Carter's examination, exploration, and explanation of the changing landscape of sports and entertainment helps them understand their own experiences. From mobile technology and video games to athlete branding and corporate meetings, he interprets everyday events--at home, away from home, and at-venue." --Stephen A. Greyser, Harvard Business School, "Money Gamespresents a compelling perspective on the evolution of sports business and provides an excellent roadmap to maximizing the benefits and minimizing the pitfalls that arise at the intersection of sports and entertainment."--David Stern, NBA Commissioner, As Major League Baseball has achieved record business performance in recent years, the line that separates sports from entertainment continues to diminish.Money Gamesexamines the current business climate in the sports industry and identifies the challenges facing the various sports leagues in delivering fans what they want while keeping up with the different ways in which fans consume the games."--Allan H. (Bud) Selig, Baseball Commissioner, As Major League Baseball has achieved record business performance in recent years, the line that separates sports from entertainment continues to diminish. Money Games examines the current business climate in the sports industry and identifies the challenges facing the various sports leagues in delivering fans what they want while keeping up with the different ways in which fans consume the games."-Allan H. (Bud) Selig, Baseball Commissioner, "As the sports and entertainment industries converge, the opportunities to consume sports at home, on the go, and at venues multiply exponentially—and the roster of stakeholders who aim to profit from this development expands. Even with the potential for billion dollar bottom lines and brands with global renown, monetizing this corporate decathlon is no easy win. The strategies and tactics that all the players will want—from the boardroom to the locker room—can be found in Money Games ." —John Nendick, Ernst & Young Global Media & Entertainment Industry Leader
Copyright Date
2010
Topic
Business Aspects, Sociology of Sports, Development / Business Development, General
Lccn
2010-012010
Dewey Decimal
306.4/83
Intended Audience
Scholarly & Professional
Dewey Edition
22
Illustrated
Yes
Genre
Business & Economics, Sports & Recreation
Description de l'objet fournie par le vendeur
Informations sur le vendeur professionnel
Expert Trading Limited
John Boyer
9220 Rumsey Rd
Ste 101
21045-1956 Columbia, MD
United States
Je certifie que toutes mes activités de vente seront conformes à toutes les lois et réglementations de l'UE.
Le vendeur assume l'entière responsabilité de cette annonce.
Numéro de l'objet eBay :364820480069
Dernière mise à jour le 15 avr. 2024 21:35:44 CEST. Afficher toutes les modificationsAfficher toutes les modifications
Livraison et expédition
Lieu où se trouve l'objet :
Jessup, Maryland, États-Unis
Destination :
Afghanistan, Afrique du Sud, Albanie, Algérie, Allemagne, Amérique, Andorre, Anguilla, Antigua-et-Barbuda, Argentine, Arménie, Aruba, Australie, Autriche, Azerbaïdjan, Bahamas, Bahreïn, Bangladesh, Belgique, Belize, Bermudes, Bhoutan, Bolivie, Bosnie-Herzégovine, Brunei Darussalam, Bulgarie, Burkina Faso, Burundi, Bénin, Cambodge, Cameroun, Canada, Cap-Vert, Chili, Chine, Chypre, Colombie, Corée du Sud, Costa Rica, Croatie, Côte d'Ivoire, Danemark, Djibouti, Espagne, Estonie, Europe, Fidji, Finlande, Gabon, Gambie, Ghana, Gibraltar, Grenade, Groenland, Grèce, Guatemala, Guinée, Guinée équatoriale, Guinée-Bissau, Guyana, Géorgie, Haïti, Honduras, Hong Kong, Hongrie, Inde, Indonésie, Irlande, Islande, Israël, Italie, Jamaïque, Japon, Jordanie, Kazakhstan, Kenya, Kirghizistan, Kiribati, Koweït, Lettonie, Liban, Liberia, Liechtenstein, Lituanie, Luxembourg, Macao, Madagascar, Malaisie, Malawi, Maldives, Mali, Malte, Maroc, Mauritanie, Mexique, Moldavie, Monaco, Mongolie, Montserrat, Monténégro, Mozambique, Namibie, Nauru, Nicaragua, Niger, Norvège, Nouvelle-Zélande, Népal, Oman, Ouganda, Ouzbékistan, Pakistan, Panama, Papouasie-Nouvelle-Guinée, Paraguay, Pays-Bas, Philippines, Pologne, Portugal, Pérou, Qatar, Roumanie, Royaume-Uni, Rwanda, République dominicaine, République du Congo, République démocratique du Congo, République tchèque, Saint-Christophe-et-Niévès, Saint-Marin, Saint-Vincent-et-les-Grenadines, Sainte-Lucie, Salvador, Samoa occidentales, Serbie, Sierra Leone, Singapour, Slovaque, Slovénie, Sri Lanka, Suisse, Suriname, Suède, Sénégal, Tanzanie, Taïwan, Thaïlande, Togo, Tonga, Trinité-et-Tobago, Tunisie, Vanuatu, Vatican, Viêt Nam, Wallis-et-Futuna, Zambie, Zimbabwe, Égypte, Émirats arabes unis, Équateur, Érythrée, Éthiopie, Îles Caïmans, Îles Salomon, Îles Turques-et-Caïques
Exclus :
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great book fantastic shape
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Terrific product and great price
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The book came quickly and as described.