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Sarah Beth Aubrey démarrer et gérer votre propre petite entreprise agricole (livre de poche)

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Caractéristiques de l'objet

État
Neuf: Livre neuf, n'ayant jamais été lu ni utilisé, en parfait état, sans pages manquantes ni ...
Book Title
Starting and Running Your Own Small Farm Business : Small-Farm Success Stories * Financial Assistance Sources * Marketing and Selling Ideas * Business Plan Forms and Documents
Publication Name
Starting & Running Your Own Small Farm Business
Title
Starting & Running Your Own Small Farm Business
Subtitle
Small-Farm Success Stories * Financial Assistance Sources * Marke
Author
Sarah Beth Aubrey
Format
Trade Paperback
ISBN-10
1580176976
EAN
9781580176972
ISBN
9781580176972
Publisher
Storey Publishing, LLC
Genre
Technology & Engineering, Business & Economics
Topic
Entrepreneurship, Industries / Agribusiness, Agriculture / General, New Business Enterprises, Small Business
Release Date
16/01/2008
Release Year
2008
Language
English
Country/Region of Manufacture
US
Item Height
0.7in
Item Length
10.9in
Item Width
8.5in
Item Weight
17.8 Oz
Publication Year
2008
Number of Pages
176 Pages

À propos de ce produit

Product Information

With increased interest in specialty farm products and locally grown food items, as well as the growth of farmers' markets, the small farm business is becoming more and more of a viable venture. But small farmers need to know how to market their product, manage money, and utilize new strategies in order to survive and prosper. Author and successful farm-based business owner Sarah Aubrey has experienced these struggles first-hand and compiles her years of research and knowledge together in this lively, well-written, and vital guide for anyone starting up a small farm business. Covering the start-up, financing, and marketing of a small agricultural enterprise, this lively, well-written book on the business side of farming is part inspiration and part business-school basics.

Product Identifiers

Publisher
Storey Publishing, LLC
ISBN-10
1580176976
ISBN-13
9781580176972
eBay Product ID (ePID)
59156036

Product Key Features

Book Title
Starting and Running Your Own Small Farm Business : Small-Farm Success Stories * Financial Assistance Sources * Marketing and Selling Ideas * Business Plan Forms and Documents
Author
Sarah Beth Aubrey
Format
Trade Paperback
Language
English
Topic
Entrepreneurship, Industries / Agribusiness, Agriculture / General, New Business Enterprises, Small Business
Publication Year
2008
Genre
Technology & Engineering, Business & Economics
Number of Pages
176 Pages

Dimensions

Item Length
10.9in
Item Height
0.7in
Item Width
8.5in
Item Weight
17.8 Oz

Additional Product Features

Lc Classification Number
S494.5.A4a93 2008
Reviews
Great tips for newbies who need to determine the feasibility of following their dreams, and still helpful to those who have been at it awhile. ForeWord Aubrey leads the agri-preneur from business plan to market research, from USDA guidelines to product pricing and into the strange world of marketing….This book will help farm operators find a plans that works for them. Berkshire Eagle Here is everything you need to know about launching a small agricultural enterprise, from initial start-up to consumer marketing. American Small Farm, "Great tips for newbies who need to determine the feasibility of following their dreams, and still helpful to those who have been at it awhile." ForeWord "Aubrey leads the agri-preneur from business plan to market research, from USDA guidelines to product pricing and into the strange world of marketing….This book will help farm operators find a plans that works for them."Berkshire Eagle "Here is everything you need to know about launching a small agricultural enterprise, from initial start-up to consumer marketing." American Small Farm, "Great tips for newbies who need to determine the feasibility of following their dreams, and still helpful to those who have been at it awhile." ForeWord "Aubrey leads the agri-preneur from business plan to market research, from USDA guidelines to product pricing and into the strange world of marketing....This book will help farm operators find a plans that works for them." Berkshire Eagle "Here is everything you need to know about launching a small agricultural enterprise, from initial start-up to consumer marketing." American Small Farm, 'Å’Great tips for newbies who need to determine the feasibility of following their dreams, and still helpful to those who have been at it awhile.'Â� ForeWord 'Å’Aubrey leads the agri-preneur from business plan to market research, from USDA guidelines to product pricing and into the strange world of marketing'¦.This book will help farm operators find a plans that works for them.'Â� Berkshire Eagle 'Å’Here is everything you need to know about launching a small agricultural enterprise, from initial start-up to consumer marketing.'Â� American Small Farm, Great tips for newbies who need to determine the feasibility of following their dreams, and still helpful to those who have been at it awhile. ForeWord Aubrey leads the agri-preneur from business plan to market research, from USDA guidelines to product pricing and into the strange world of marketing .This book will help farm operators find a plans that works for them. Berkshire Eagle Here is everything you need to know about launching a small agricultural enterprise, from initial start-up to consumer marketing. American Small Farm, "Great tips for newbies who need to determine the feasibility of following their dreams, and still helpful to those who have been at it awhile." ForeWord   "Aubrey leads the agri-preneur from business plan to market research, from USDA guidelines to product pricing and into the strange world of marketing....This book will help farm operators find a plans that works for them." Berkshire Eagle   "Here is everything you need to know about launching a small agricultural enterprise, from initial start-up to consumer marketing." American Small Farm  
Table of Content
Preface Introduction 1 Build a Plan Components of a Business Plan Altering Your Business Plan Profile: Sweeter Song Farm CSA 2 Test the Waters Choosing Your Research Methodology Questionnaire Development Administering the Questionnaire Profile: Leelanau Natural Beef 3 Get the Money Financing Options Simple Financial Statements Profile: Evans Orchard and Cider Mill, LLC 4 Choose Your Business Type Professional Financial and Legal Advisors Business Entity Types Profile: Chaney's Dairy Barn 5 Follow the Rules Make the Rules Work for You Common Practices and Where to Find Information Food Safety Profile: WaxinkMoon Artisan Goat Cheese 6 Protect Your Assets Selecting Liability Insurance Insurance Recommendations and Limits Other Ways You're Covered Profile: Tulmeadow Farm Store, Inc. 7 Price Your Products Setting Your Prices Wholesale versus Retail Comparative Prices Pricing for Breakeven Money Collection Options Profile: Lee Farms, LLC 8 Select Your Selling Venues Types of Selling Venues Profile: Homestead Growers, Inc. 9 Spread the Word Creating a Marketing Plan Effective Branding Other Brand-Building Ideas Profile: Huber's Orchard and Winery 10 Reflect and Revise Years Two through Five Profile: Chileno Valley Ranch Epilogue Appendixes A: Business Plan B: Sample Market Research Questionnaire C: Simple Advertising and Marketing Budget for New Business D: Press Release/Customer Correspondence E: Sample Venture Capital Agreement F: Profit and Loss Statement G: Cash Flow Comparison H: Resources Index
Copyright Date
2008
Lccn
2007-044954
Dewey Decimal
630.68
Intended Audience
Trade
Dewey Edition
22
Illustrated
Yes

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