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Dirk Beckmann, que ferait Apple ? (Livre de poche) (IMPORTATION BRITANNIQUE)

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Numéro de l'objet eBay :276284751069
Dernière mise à jour le 17 mai 2024 14:39:21 CEST. Afficher toutes les modificationsAfficher toutes les modifications

Caractéristiques de l'objet

État
Neuf: Livre neuf, n'ayant jamais été lu ni utilisé, en parfait état, sans pages manquantes ni ...
Book Title
What Would Apple Do? : How You Can Learn from Apple and Make Money
Publication Name
What Would Apple Do?
Title
What Would Apple Do?
Subtitle
How you can learn from Apple and make money
Author
Dirk Beckmann
Format
Trade Paperback
EAN
9781849545730
ISBN
9781849545730
Publisher
Biteback Publishing
Genre
Business & Economics
Release Date
12/06/2013
Release Year
2013
Language
English
Country/Region of Manufacture
GB
Item Height
0.6 in
Item Length
7.7 in
Item Width
5 in
Item Weight
5.3 Oz
Publication Year
2014
Illustrator
Yes
Topic
Industries / Computers & Information Technology, Organizational Behavior, Personal Success, Entrepreneurship
Number of Pages
208 Pages

À propos de ce produit

Product Identifiers

Publisher
Biteback Publishing
ISBN-10
1849545731
ISBN-13
9781849545730
eBay Product ID (ePID)
172476024

Product Key Features

Book Title
What Would Apple Do? : How You Can Learn from Apple and Make Money
Number of Pages
208 Pages
Language
English
Publication Year
2014
Topic
Industries / Computers & Information Technology, Organizational Behavior, Personal Success, Entrepreneurship
Illustrator
Yes
Genre
Business & Economics
Author
Dirk Beckmann
Format
Trade Paperback

Dimensions

Item Height
0.6 in
Item Weight
5.3 Oz
Item Length
7.7 in
Item Width
5 in

Additional Product Features

Intended Audience
Trade
Dewey Edition
23
CLASSIFICATION_METADATA
{"IsNonfiction":["Yes"],"IsOther":["No"],"IsAdult":["No"],"MuzeFormatDesc":["Trade Paperback"],"IsChildren":["No"],"Genre":["BUSINESS & ECONOMICS"],"Topic":["Organizational Behavior","Industries / Computers & Information Technology","Entrepreneurship","Personal Success"],"IsTextBook":["No"],"IsFiction":["No"]}
Dewey Decimal
338.7610040973
Table Of Content
Contents Author's Note vii Preface ix Introduction xv What You Can Learn From Apple 1 Mindset 3 Saying No 5 Being Pragmatic 13 Solving Problems 17 Cultivating Inventiveness 21 A Passion for Detail 25 Being the Best 31 Taking Control 37 Product Development 43 Thinking like a Designer 45 Observing 53 Iteration 57 WhatWouldAppleDo 160513.indd 5 28/05/2013 10:09 Building Prototypes 63 Working like a Start-up 67 Building Platforms 71 Communication 77 Designing 79 Believing 85 Putting the Product in the Spotlight 91 Sending a Clear Message 95 Supporting Individuality 99 Initial Conclusions 105 What Would Apple Do? 115 An Apple Car 117 A Kitchen by Apple 125 An Apple TV 131 An E-Learning Platform from Apple 139 An Apple Travel Agent 147 An Apple Toy System 157 An Apple Newspaper Publisher 165 Epilogue 173 Thanks 183 About the Author 185
Synopsis
Learn from Apple the secret of developing compelling business ideas and how to market them successfully., "A good one to read on your iPad "-- The Times In 2011, Apple officially became the most valuable company of all time. iPod, iPad, iTunes, App Store . . . the list goes on. Apple's must-have products add up to one giant success story. So what's their secret? What makes Apple the most innovative company on the planet? The answer: Apple does exactly the opposite of what any other company would do. What Would Apple Do? brilliantly and concisely reveals how you can learn from Apple to develop compelling business ideas and market them successfully., In 2011, Apple officially became the most valuable company of all time. iPod, iPad, iTunes, App Store - the list goes on. Apple's must-have products add up to one giant success story. So what's their secret? What makes Apple the most innovative company on the planet? The answer: Apple does exactly the opposite of what any other company would do. Unlike the competition, Apple develops devices and programs by concentrating on a small number of functions. Forget complex market analyses. Forget asking customers to help develop products. And, unlike Google and other internet giants, it wants you to pay for them. Apple combines traditional business thinking with the endless opportunities of the digital age. In this brave new world where brands and products are dragged into the opinion marketplace, What Would Apple Do? (short and sweet, just how Apple would do a book) brilliantly and concisely reveals how you can learn from Apple to develop compelling business ideas and market them successfully., "A good one to read on your iPad!"-- The Times In 2011, Apple officially became the most valuable company of all time. iPod, iPad, iTunes, App Store . . . the list goes on. Apple's must-have products add up to one giant success story. So what's their secret? What makes Apple the most innovative company on the planet? The answer: Apple does exactly the opposite of what any other company would do. What Would Apple Do? brilliantly and concisely reveals how you can learn from Apple to develop compelling business ideas and market them successfully.
LC Classification Number
HD9696.2.U64
Copyright Date
2013
ebay_catalog_id
4

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RAREWAVES. COM LIMITED
Unit 145, The Light Box
111 Power Road
London
W4 5PY
United Kingdom
Numéro de TVA :
  • GB 864 1548 11
Numéro d'immatriculation de la société :
  • 05540102
Je certifie que toutes mes activités de vente seront conformes à toutes les lois et réglementations de l'UE.
Numéro CRN :
  • 05540102
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